Top Beauty Influencers & Rising Beauty Influencer Stars

I’ve always been mesmerized by the way some creators can transform a look, share a skin routine, or change the way we perceive beauty itself ever since I picked up a makeup brush. Through my own journey with Glambywaepril, I’ve learned that beauty isn’t just about products, but is about passion, connection, and confidence.
Over time, I’ve admired many top beauty influencers who have shaped the industry, and also the rising creators, who are bringing fresh energy, sincerity, and creativity to the beauty industry.
What Makes a Beauty Influencer “Top”?
As for me, I did not consider just the number of followers or the viral videos to be the only measure of being among the top beauty influencers. It’s all about trust, passion, and purpose. Let me tell you what I believe truly defines influence in the beauty industry:
It only takes a moment for followers to tell when someone genuinely believes what they’re promoting, and that trust turns into the basic foundation of influence. People like to listen to people who don’t just sell products but share their stories.
Along with authenticity, expertise is the other ingredient, be it by mastering contouring or a deep understanding of skincare products; knowledge takes the content from entertaining to educational.
And it is equally important to engage with your audience. Engage your followers by answering their questions, providing candid reviews, or just revealing behind-the-scenes experiences.
Top Beauty Influencers on Social Media
Over the years, there have been certain creators who’ve set a standard that continues to inspire me and many others around the world. These top beauty influencers have built empires, revised trends, and used their voices to empower others:
- Huda Kattan: A global icon who has turned her love for beauty into a global brand while promoting self-confidence and diversity.
- Jackie Aina: She is well known for her strong advocacy of inclusivity and representation in makeup.
- Nikkie Tutorials: She turns out to be an artistic giant and a creative powerhouse who inspires people with her artistry and courage, while presenting a combination of glam with authenticity.
- Mikayla Nogueira: She is known for her makeup artistry and over the top personality. She is a reminder that being raw and connecting genuinely with your audience is more important than perfection ever being.
- Waepril Chua: And then finally, on the list of top beauty influencers is me! I’ve built a platform through which I share beauty tips, honest reviews, and creative looks that inspire confidence. My goal has always been to help you understand that beauty is a source of empowerment, not a mask, but a reflection of you.
Rising Beauty Influencer Stars to Watch
What excites me most today is the wave of rising beauty influencers who are bringing new perspectives to the industry. They are changing what beauty content looks like, blending art, education, and authenticity. Some of the rising stars I currently love watching are:
- Monet McMichael: Known for her natural energy and relatable content that makes the process of makeup fun again.
- Zachary Edard: A creative genius who merges gender-fluid beauty and bold experimentations.
- Shug Avery: An underrated yet empowering voice for textured skin and product testing in real-time.
These are the kinds of artists who make me excited to keep learning and growing, as each time they break new boundaries, the beauty space becomes diversified and more inclusive.
Why Beauty Influencers Still Matter
Even in a congested world of social media, beauty influencers will never go out of fashion. They make beauty approachable, teach valuable techniques, and provide genuine reviews, something that traditional marketing simply cannot replicate.
More importantly, they are the mirror of real people. Influencers have transformed the idea of beauty from flawless to authentic, through movements like acne positivity & self-love. This is what makes this community so strong, and why I’m so proud to be a part of it.
Final Thoughts
The world of top beauty influencers and rising beauty influencers has become more dynamic than it has ever been, with famous icons breaking stereotypes and redefining confidence.
As for me, being a beauty influencer is about storytelling. It’s the way we express ourselves, connect with people around us, and rebuild confidence. Be it anybody, an experienced influencer or starting with your first post, remember, all that matters is: your voice, your skin, your journey!


